Lotte Card and HTS enter into new agreement to create travel loyalty portal

“The partnership between HTS and Lotte Card is perfectly suited to create a curated and highly personalized travel offering for their millions of cardholders,” said Dakota Smith, CEO of HTS. “HTS’ leading travel technology will enable Lotte Card to create synergies with its existing verticals and offerings.”

HTS is the B2B division of the global travel platform, Hopper, which uses data to bring transparency, flexibility, and savings to travelers globally. Travel brands can partner with HTS to optimize their own direct channels by leveraging HTS’ best-in-class travel and fintech offerings. HTS now accounts for two-thirds of the Hopper business and reaches millions of travelers around the world.

Established in 2002, Lotte Card aims to be the best companion in customers' lives, offering top-notch benefits with unwavering dedication. Lotte Card is the leading credit card company in Korea that touts the largest distribution and service network in the country. Currently, it services 9.35 million credit card members and around 3.13 million affiliated merchants. With a strong focus on developing lifestyle financial services that maximize customer value, Lotte Card offers leading benefits which can be used at department stores, hypermarkets, home shopping, cinemas and coffee shops – and soon travel.

James Cho, CEO of Lotte Card, said, “I’m very excited to have a partnership with HTS which has experience in providing global travel services and various fintech base ancillary. Through solid collaboration, we’re going to create a digital platform that gives customers optimal travel experience and maximize the enjoyment of travel.”

About HTS

HTS, a leading global travel technology platform, uses its data advantage and AI-driven travel technology to help partners address modern traveler needs. The company has developed several unique fintech ancillaries that address everything from pricing volatility to trip disruptions. Working with the world's leading banks, airlines and travel providers, HTS supercharges its partners’ direct channels with its travel fintech, AI, and e-commerce products.

About Lotte Card

Lotte Card aims to be the best companion in customers' lives, offering top-notch benefits with unwavering dedication. Lotte Card is a credit card company established in 2002. As of the end of last year, Lotte Card had 9.35 million credit card members and around 3.13 million affiliated merchants, conducting card business, installment finance, and general loans.

Lotte Card is currently shifting its business model beyond traditional credit card operations, focusing on creating a new future-oriented model that maximizes convenience and benefits for customers, with 'Digi-LOCA' strategy at its core. To achieve this, Lotte Card is concentrating on introducing various curation services in the 'Digi-LOCA' application, helping customers make more valuable choices easily and quickly in their consumption decisions.

As of the end of 2023, key figures include assets of 22.2893 trillion won, capital of 3.1763 trillion won, operating revenue of 24.541 trillion won, operating expenses of 21.996 trillion won, operating income of 254.5 billion won and net income of 374.8 billion won.